Katie Byrne is the Manager of Local Business Outreach at Yelp, the world’s largest consumer review site and local guide. Katie talks with local business owners on a daily basis to help understand their needs and advise on best practices for getting their business noticed online.
Before working for Yelp, Katie spent 3 years working for O2 UK & Ireland, most recently as Head of Trading for the retail estate focussed on driving commercial growth and working closely with Franchise partners.
Katie is an Irish native, living in & loving London life. Tech obsessed, in her spare time Katie can be found searching for the ultimate in connected gadgets for her home. Find out more about how Yelp can help your business @yelpforbusiness.
How to handle online reviews about your food business
The consumer voice online is stronger than ever. With the influx of social media, mobile purchasing, social sharing and reviewing, there is nowhere for businesses to hide when it comes to customer comments. Consumers love to share their thoughts and feelings about local businesses and great service. So what happens when something goes right or wrong? They write a review online of course! This session will focus on why reviews are so important for local businesses and best practice strategies when engaging with your customers online.